Marketing

Marketing is a very broad subject when brought up. There are endless types of marketing in the business world. This ranges from Burger King’s famous slogan “Home of the Whopper” to a 17-year-old hanging up flyers at local restaurants and grocery stores offering work as a babysitter. That is what makes marketing so unique in many ways.

Any type of business heavily relies on marketing strategies and plans. These are where the unique ideas come into play. For example, many restaurants have one liner’s when they advertise their place such as “The best in town!”, “You’ll want to come back!”, or “Food with passion!”. These well-known slogans still work to this day and grabs the audience attention. Another great example is when it comes to movies. Trailers for movies are so dramatic and hyped up. In these trailers, they love to state, “Number 1 movie in America!”, or they will put numerous feedback quotes that are positive about the movie from famous movie critics.

If I were to create my own marketing plan, I would make sure to be very dramatic with the product I’m trying to sell or work I’m trying to offer. For instance, if I were to advertise a burger restaurant, I would make sure to be using a lot of adjectives that describes my burgers. Example words I would use could be juicy, sizzling, seasoned, slow-cooked, and fresh.

Marketing is the core of a business. Its what makes a business grow if done correctly or fail if done poorly. Marketing does not come just from big business you drive by daily. You see marketing everywhere. You may even use it without even knowing you did.

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